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Survival of The Digital Fittest

Mark O'Loughlin

Mark O'Loughlin


Survival of The Digital Fittest 

In today’s complex world we are witnessing the survival of the lean, the agile, the inventive, the curious, the bold, and the brave. Challenger business models are evolving with the intent of becoming the fittest, striving in, and capitalizing on, at times of great disruption.

Keeping up with these new changes in technology and digital services is necessary to compete in a changing market. Innovating by using the latest technologies and forward-thinking is required to remain ahead of the competition.

Neither of these is easy.

Change is required from a business perspective. Change is also necessary from the human perspective. However, change is hard. But history has shown that people and organizations are adaptable. They can change. We will see the survival of the fittest applying to this new digital environment.

One factor driving massive change globally in the workplace, at home, and everywhere in-between is Covid-19. Everybody and every business have been impacted, some more so than others. Businesses have had to make changes and adapt to the disruptions caused by this global pandemic.

Another factor driving massive change globally is digital transformation.

For a business to remain successful it needs to evolve with the times, add new products and services, respond to changing market and consumer needs.

The adoption of digital technologies is a starting point. However, many businesses stop at adoption. The application of digital services to bring about change is where transformation happens. 

The world continues to change at an ever-increasing pace. This change is driven mainly by technological advancements that enable a digital landscape of automation, online products, and services. All of which are designed to make our lives easier and push the world forward.

Unveiling The Digital Skills Gap 

There remains a digital skills gap within organizations. People lack basic digital knowledge, understanding, and the context of digital services. How to configure digital technology and services is more understood than what to use digital services for.

Two simple questions can help to quickly identify if there is a digital skills gap in the organization.

  1. What do the non-technical staff and functions throughout the organization know about cloud and digital services?


  1. What do the technical (cloud) staff know about the business side of the cloud and digital services?


Do you know the answers? No, well get out there and start asking two simple questions to find out the hard truth!

Read the CCC Digital Skills Report 2022 to understand the digital skills gap.


Mark O'Loughlin

About the Author

Mark O'Loughlin is the Managing Director of the CCC. Mark is internationally recognized as a global thought leader and published author in digital IT, cloud computing, DevOps, cloud service management, and IT Service Management.

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